It looks like JetBlue will be relaunching their frequent flyer program this fall, and with marketing buzz words like “rewarding,” “flexibility,” and “listening to your feedback,” you know it’s gotta be good. To compare, I believe United used the “listening to your feedback” line when they wanted to eliminate meals across the Atlantic and US used it when they got rid of free soft drinks in coach (after all, airlines are there primarily for our safety). ;)

Anyway, the program is getting more complicated. Instead of earning TrueBlue credits based on the number of flights, the program is now going to be revenue based. You’ll earn three points per dollar spent (only the base fare counts), and an extra three points per dollar for bookings made on jetblue.com. That doesn’t sound all that exciting, and actually sounds like a devaluation in and of itself. But, as The Wandering Aramean reports, it’s not quite that bad. They’ll offer bonus thresholds with certain spend levels, and it seems like the redemptions won’t be directly related to the price of a revenue ticket. So in other words it’s just like the Virgin American elevate program, only it’s completely different.

Complicated is good for the points slut that doesn’t mind trying to beat the system (and those often aren’t the most profitable customers). Complicated is bad for the average traveler that just wants to accrue enough points to (reluctantly) visit the in-laws every year.

Dan Webb made a brilliant post about the (surprising) Southwest bid for Frontier. I joined him last night (along with Flying with Fish) for a mini-podcast to share my thoughts, which were rather limited.

Spark Notes version: I don’t get it!

It’s time for a reader photo. Thanks to JonNYC for sending in this one.

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Correct Answer: Doha, Qatar
Winner: MatthewLAX

If you’d like your photo featured, please email it to me at onemileatatime@hotmail.com, along with the correct answer.

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Too funny!

I wonder how many bonus miles United will give when the new “Stop United’s Starnet Blocking” group on Facebook reaches 10,000 members. ;)

Someone has also taken the initiative of starting a website attacking United’s Starnet blocking, which has a good description of the practice. Check out unitedstarnetblocking.com.

Join us for episode 30 of the Upgrd Podcast, as we’re joined by listener David and discuss El Al and other international airlines.

I’m sure many of you are familiar with the loyalty programs that Hilton, Hyatt, Marriott, Priority Club, and Starwood offer, but how many of you are familiar with Fairmont’s loyalty program? I wasn’t really familiar with it either until my friend David brought it to my attention a few days ago. I’ve eyed Fairmont hotels a few times (especially the one in Banff), but I’ve ultimately always decided against them. Why? Because I look at them as being in the same class as Ritz Carlton, Four Seasons, etc. Fine, I realize they’re maybe a level below Four Seasons, but still, I hate getting nickel-and-dimed, and that’s always what I associate high end hotels with. Some of the nickel-and-diming can be negated by having status with hotel chains, but I had always assumed Fairmont didn’t have a “real” loyalty program.

Well, it looks like I was wrong. Check out their page on member benefits. I guess what’s most impressive are the benefits “club” members get, which is the basic level you get just for signing up. Among other things, they get free in-room internet. Nice! Those with top tier status, which only takes 10 stays or 30 nights, get room/suite upgrades, free nights, welcome amenities, guaranteed early check-in and late check-out, etc.

I guess my point is that surprisingly (at least to me) Fairmont actually has a real loyalty program. Of course given the limited number of locations it’s probably impractical for most to achieve status with them, but their basic level comes with a few benefits that would make me consider staying at a Fairmont.

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One of the questions I’m asked most often in person is how I got started with my insane hobby, which has turned into a full time obsession. I never posted about it, but this seems like a good time to provide some background.

My parents are both from Germany and my dad worked for a German bank in New York for years. I made my first trip to Germany when I was just a few months old to see relatives, so I’ve always loved traveling. When I was about five I decided I wanted to be a pilot, and did all kinds of planning about how I’d be so damn awesome. At the time I decided that when I became captain I would start upgrading people until there were no empty seats left up front because it would build goodwill. I hadn’t realized non-revs would do that part of my job for me. ;)

Anyway, I was lucky to get to fly once a year in paid business class to Frankfurt on Lufthansa on the company’s dime when I was young. I remember being in the Senator Lounge at JFK with my dad, back in the day when being Senator was truly special. When we entered the lounge they’d take our boarding passes (they knew my dad) and would say “let’s see if we can find you a better seat,” typically resulting in an upgrade to first class. Anyway, eventually that ended, but I still loved airplanes, travel, and more than anything else, Lufthansa!

Another hobby I acquired as I was growing up was beating the system. I remember when an electronics store had a promotion whereby they would buy Play Station games for $10 a piece, regardless of the title. While I didn’t even have a Play Station (what can I say, I was never much into video games), I noticed that the electronics store was selling some games for around $6. I would buy ten games, pay $60, and get back $100. That was an easy way to triple my allowance at the time!

Fast forward to about six years ago or so when I needed to go with my mom to Germany in the summer to visit relatives. My mom had 100,000 Delta miles, but there was no availability for a coach award, which would have cost 50,000 miles. I decided to get creative and looked on Ebay. Hmmm, 100,000 Delta miles for around $1,000! That was basically the same as a coach fare, and for those 100,000 miles I could get a first class award on Air France. And that’s exactly what happened. My mom and I flew together on two Air France first class award tickets to Frankfurt. Of course in retrospect I realize buying miles on Ebay is a big no-no, but at the time it hadn’t occurred to me.

Suffice it to say that I enjoyed Air France first class a bit more than the airline I had been flying before, which was Condor (Lufthansa’s low cost carrier) nonstop from Tampa to Frankfurt, back when they still flew that route. I thought to myself “hmmm, how could I earn miles at such a good rate for myself, and maybe get other benefits out of it as well?” Given that I loved flying, I loved premium cabins, and I loved travel, I decided to do some investigating. One day I stumbled upon FlyerTalk.com, and just a few weeks later I got an offer in the mail from United. While I didn’t really have any airline affiliation at the time (in terms of miles), United was always my favorite US airline. Why? Because they had such close ties to Lufthansa, and Lufthansa was the airline I had such fond memories flying in first and business class growing up. Besides, as a German, I thought of it as “my” airline.

So in United I got an offer entitled “The Great Offer.” Sounds grand, doesn’t it? Well, it was targeted, and as it turned out I received the best version of the offer. They were basically offering 5,000 bonus redeemable miles and elite qualifying miles for every segment flown, up to ten. There were two catches — the ticket had to be in a minimum of a “V” fare class, and only segments beyond the number of segments flown last year counted. That worked out particularly well for me, given that I flew ZERO segments on United the year before. In other words, for 10 segments I would get 50,000 bonus elite qualifying miles and 50,000 bonus redeemable miles. How the hell could I turn down such an offer?

Two mileage runs later, which cost me a grand total of $700, I was sitting on over 60,000 elite qualifying miles and well over 60,000 redeemable miles. Talk about an easy way to Premier Executive! Anyway, at the time I was 14, so I did a few more mileage runs that year, and BAM, I was 1K. It was kind of fun being a 1K without even being old enough to sit in an exit row.

I figured 1K would be a once-in-a-lifetime thing, given that 100,000 miles sounded like a LOT. I had only flown about 50,000 miles that year, and I was exhausted. Then came the next year, when I was certain I wouldn’t requalify. Then came the fall and United offered a double elite qualifying miles promotion. It was like a box of chocolates where you promise yourself you’ll eat just one, but you end up eating the whole box. Well yeah, I requalified in no time. Year after year I flew more and more, although I kept telling myself it was the last year.

As I continued this “game” I got better and better at it. Every year I learned new tricks, and every year I got better deals. While my parents were skeptical about the whole thing at first, they are since advocates for mileage running. I can’t even count how many international first and business class trips we’ve been able to take to amazing destinations thanks to my hobby. I’ve seen places I’d never thought I’d see and have been able to do it all in the relative comfort of premium cabins.

And that’s my story. I’ll probably end the year having flown close to 300,000 butt-in-seat miles and I’ve gotta say, I’ve had a blast racking up and redeeming those miles!

Anyway, if anyone is so inclined, feel free to share what got you started with flying/traveling/mileage-whoring. It’s always interesting to step back for a moment and think about what got us started.

This is clearly a response to Delta’s double miles promotion for their American Express cardholders. Basically members residing in the Greater New York Area (whatever that means) can earn double redeemable miles through December 31 on all tickets, even those booked before the start of the promotion. The promotion code is NYDBL and while it seems like everyone can register, I’m betting only those residing in the NY area would get the bonus. That also raises the question as to whether or not those that switch their addresses to NY would get the bonus.

Either way, I like where the promotions for the second half of the year are going. It’s still July and we’re already seeing some amazing promotions.

You don’t have to be a visionary to appreciate this deal. It’s out there in plain sight. You can earn 5,000 miles for attending a free lasik eye exam with LasikPlus. While it’s not nearly as rewarding as the 20,000 miles for the Bosley Hair Replacement consultation last year, this is an offer I can take advantage of with a clear conscience given that my vision sucks (and I’m not losing hair…. yet).

(Tip of the hat to Gary)

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