Posted by Seth on January 27, 2012 under Flying, Trip Reports | 
Take a random, tiny airline with a handful of prop planes flying the islands of Hawaii and give them a little bit of encouragement and what happens? Something ridiculous like this. Mokulele is a regional operator in Hawaii, flying a few Cessna aircraft on hops within the islands. And now they’re aiming big, really big.
The company has received approval to operate scheduled charter service from Honolulu to Rockford, Illinois and continuing service to London‘s Stansted airport. Of course, they won’t be doing this with their Cessnas. They are chartering a 767-200 aircraft to run the operations. I cannot imagine that it will be a particularly comfortable in-flight experience, nor a particularly cheap one. We are talking about roughly 18-20 hours wedged into a tight, charter seating configuration with minimal amenities.
Still, the lines and the operator have me pining for a chance. Oh, and I’m going to be in Hawaii anyways at the beginning of June thanks to the inaugural Hawaiian Airlines JFK-HNL service, so I’ve got the opportunity.
Now to see just how ridiculous it prices.
Hat tip to the folks at NYC Aviation for sharing the details on this one.
And, as always, thanks to GCMap.com for the cool maps.
Posted by Seth on January 26, 2012 under Flying, frequent flyer, News |
Today’s quarterly earnings conference call from JetBlue had a few interesting bits of information that was unveiled, giving insight into future developments that can be expected from the carrier. The company reported a profit for both Q4 2011 and the full year, but there are also some very real challenges that the company is facing in 2012. As one person said on the call, "The honeymoon we enjoyed prior to this period is over."
A lot of the news which I found most interesting was around the "Even More" products that the company sells. What started with Even More Legroom seats offering additional pitch in the cabin has expanded to Even More Space (offering pre-boarding to ensure overhead bin space) and Even More Speed for access to priority security lines in many airports. This service started in 15 airports and recently expanded to 9 more. And selling the service resulted in $120MM of incremental revenue for the company in 2011. That’s a huge number, more than 20% of the total incremental that the company saw in the year.
Given the high revenue realized from the offering, it is not surprising that the company is expanding the number of seats for which it can be purchased. Specifically, the company confirmed that they will be adding 8 more seats to their Embraer E90 planes in the Q2/Q3 timeframe this year. Full details aren’t yet available on the announcement (seems to be a bit of a pattern there lately) but a quick review of the seat map suggests that they can get away with sliding a couple rows behind the exit row around and not really have to change too much else around, so long as they’re willing to keep the 34" pitch that the E90 has. If they go for the 38" that the A320s have they could also do that behind the exit row with minimal impact to customers, changing the other seats in that section from 33" to 32" pitch. Either way, it looks to be a positive change for the company to make more EML seats available.
Beyond the Even More bits, the honeymoon comment piqued my curiosity. The company had a huge growth spurt a few years back, taking on a bunch of new airplanes in a very short timeframe. Those acquisitions are now hitting the magic point in the life of an airplane known as a "C-Check." The maintenance costs for the C-Check and engine restorations on the aircraft are significant and the number of planes the company has going through that process in the next couple years is quite high. The result is a spike in maintenance costs. JetBlue has worked with their maintenance suppliers to mitigate the costs somewhat, but it will still be a challenge for the company in the coming years. And that’s all with a fleet that is still only 6.1 years old on average with a maximum age of 12 years.
There was mention of the new Hawaiian Airlines partnership, but no additional details shared there. And it was suggested that 5-7 new partners will be coming online in 2012, with links at Boston and Orlando likely rather than just at New York City. I’m betting on JAL being a partner via Boston with their new service there starting soon, but who knows.
Other than those bits, not a whole lot of interest. Plenty of accounting mumbo jumbo but nothing that seems especially significant at this point. And there are still a number of open questions, like where the company stands on rolling out additional benefits for their most frequent customers or many of the partnership details with Hawaiian. I guess patience will have to suffice.
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Posted by Seth on January 23, 2012 under frequent flyer, News, points |
The partnership with Hawaiian Airlines marks a number of firsts for JetBlue. While all the details are still not yet available there is enough information in the press release about the partnership to identify these developments, all of which seem to be quite positive.
For starters, Hawaiian will be, subject to government approval, adding their code to some JetBlue flights. None of the previously established interline agreements have included such a marketing offer. This is not particularly significant from an operational perspective but for pricing reasons this should allow fares to be sold that are not necessarily additive via the connecting city. That’s a big step for JetBlue and a great benefit for the customers in terms of pricing.
The other major first is that the deal will permit not only accrual of points in both programs – on all flights, unlike the limited partnership with American Airlines – but it will also permit redemption on all flights:
Hawaiian and JetBlue have reached a preliminary agreement to allow members of each carrier’s frequent flyer program to earn and redeem loyalty points or miles for travel on either carrier. Under this agreement JetBlue’s TrueBlue members will soon be able to accrue points on any Hawaiian-operated flight, while HawaiianMiles members will be able to earn miles on any JetBlue-operated flights. Similarly, frequent fliers will be able to redeem their points or miles for travel on either carrier’s network, bringing new, much-requested destinations to each program’s loyal members.
The details on earning and redemption rates are scarce at this point. And the two programs are quite different, with Hawaiian operating a more traditional model (points earnt by distance flown; redemption calculated by zones) while both earning and redemption rates in the JetBlue TrueBlue program are more tightly tied to the fare on the flight. Obviously there will need to be some reconciliation between these two schemes along the way.
The arrangement also marks the first time that a JetBlue partner will operate from the JetBlue terminal at JFK airport. There is at least one gate in T5 which can support the Airbus A330 aircraft that Hawaiian will be flying in to New York City, though it remains to be seen what the impact is on the waiting areas with a 294-passenger aircraft using the space; the JetBlue A320s max out at 150 passengers.
Still a number of questions to be answered, but lots of positive developments so far.
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Posted by Seth on January 23, 2012 under frequent flyer, News, points |
Hawaiian Airlines and JetBlue will announce today a partnership for both travel and their frequent flyer programs. The deal comes on the heels of the recent announcement of new service by Hawaiian Airlines with the upcoming launch of non-stop service between New York’s JFK and Honolulu. While the Hawaiian service doesn’t start up until June, the deal will start sooner, with the carriers routing passengers via Los Angeles for one stop service on interline itineraries.
JetBlue has been steadily growing their roster of interline partners but one one of those – American Airlines – has any form of points reciprocity set up. This deal will include at least some reciprocity on the frequent flyer side. Full details are yet to come, but it is nice to see benefits in both the flight and loyalty programs coming to fruition.
More details to come as they are made available…
Posted by Seth on November 16, 2011 under Flying, News |
Hawaiian Airlines has announced that they will offer service to New York City‘s JFK airport from Honolulu starting in June 2012. In addition to advertising free meals and blankets on the flights (my how times have changed), the carrier has also announced an introductory sale that is a pretty impressive deal: $222 each way for the month of June with no minimum stay requirements and one-way purchases eligible.
After June the low end of the fare seems to be about $860 round trip (or $540 one-way), which is similar to the pricing offered by the only other carrier running non-stop in the market, Continental. No indication yet whether other carriers will be matching this half-price sale to the islands.
Seats on the inaugural flight are readily available; I’m considering going just for fun.
