Getting a “Clear” picture of WiMax services

Sprint and Clearwire have finally completed the merger of their wireless metropolitan data services (Sprint’s WiMAX service operating under the Xohm brand name and Clearwire’s pre-WiMax services).  And, as part of the merger, they’ve decided to rebrand the whole thing.  The new product will now be called “Clear” which shouldn’t be too confusing or particularly useful in identifying the product or what it does.

Sprint has been selling the Xohm service in Baltimore since the end of September so this will be interesting to see how the rebranding affects their marketing plans.  It will also be interesting to see if it affects their ability to differentiate between the new service and the legacy pre-WiMax systems.

In the mean time, however, it is good to know the name of what you’re buying should WiMax be in your future.

Also, it looks like the build-out of the network is slowing down a bit.  That’s not a good thing.