Horizon has announced new San Jose-Sacramento service. Umm, yeah, I’ll buy a ticket on that route. (Though sometimes an extra easy segment can come in handy.)

Cranky Flier explains what’s going on:

Billings to Helena? San Jose to Sacramento? Yeah, that’s just odd. Basically they’re creating round-robin trips where you fly from point A to point B to point C and then back to point A. These have never really worked well for airlines in the past, so I’m not sure what makes them think this will be a winner this time.

  1. nsx said,

    Shorter routes tend to have a higher ratio of revenue to fuel cost. This is an extreme case, but I’m sure that operators of smaller aircraft are struggling to find routes on which the revenue has a chance to meet costs.

  2. Alan said,

    And at the same time Horizon just announced it’s discontinuing other NW regional routes, such as SEA to Butte and SEA to Portland. More info here:

    http://www.bellinghamherald.com/477/story/424784.html

  3. FBKSan said,

    If Horizon’s SJC-SMF is weird, what does that make ExpressJet’s Santa Barbara – Sacramento?

  4. Jason H said,

    At least you get some free regional beer or wine on the Horizon flight!

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