Weird New Route of the Day

Horizon has announced new San Jose-Sacramento service. Umm, yeah, I’ll buy a ticket on that route. (Though sometimes an extra easy segment can come in handy.)

Cranky Flier explains what’s going on:

Billings to Helena? San Jose to Sacramento? Yeah, that’s just odd. Basically they’re creating round-robin trips where you fly from point A to point B to point C and then back to point A. These have never really worked well for airlines in the past, so I’m not sure what makes them think this will be a winner this time.

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Posted by Gary  May 28th, 2008

4 Responses to “Weird New Route of the Day”

  1. nsx Says:

    Shorter routes tend to have a higher ratio of revenue to fuel cost. This is an extreme case, but I’m sure that operators of smaller aircraft are struggling to find routes on which the revenue has a chance to meet costs.

  2. Alan Says:

    And at the same time Horizon just announced it’s discontinuing other NW regional routes, such as SEA to Butte and SEA to Portland. More info here:

    http://www.bellinghamherald.com/477/story/424784.html

  3. FBKSan Says:

    If Horizon’s SJC-SMF is weird, what does that make ExpressJet’s Santa Barbara – Sacramento?

  4. Jason H Says:

    At least you get some free regional beer or wine on the Horizon flight!

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