3
Jan
Application Links:
- Starwood American Express
- American Express Premier Rewards Gold
- American Express Business Gold Rewards
- Chase Sapphire Preferred Visa
Lucky wrote up his credit card mileage earning plan for 2012, and he and I agree in parts and disagree in others. Like Lucky I have significant reimbursable expenses that I’m able to put on credit cards. So while credit card signup bonuses are the single most lucrative thing you can do to get miles and points quickly and at low cost, I’m also able to earn a lot of points by actually spending money on the cards themselves. There are so many cards, and so many ways to maximize, that thinking through a strategy makes a lot of sense.
Remember, I’ve laid out three different types of credit cards, and I think these categories make sense as a good way to think about the cards you apply for and keep.
- Cards you get just for the signup bonus. You want to put your minimum spending necessary on the card to get the bonus, and then stop. Don’t cancel the card right away, keep it until your first year is almost up and then you may be eligible for a fee waiver or a retention bonus that’s worth paying the fee. Or you’ll want to keep the card in order to horse trade for another one, it’s easier to give up credit in trade for a different card than it is to cancel first, then apply for a card and hope the card company will give you back the credit. Here’s my longer discussion of when to cancel your credit cards, and when to hang onto them.
- Cards that you get for the benefits, not for the points. You want to have these cards and hold onto them, not put actual spending on them. The $450 American Express Platinum card for awesome lounge access (Delta, American, US Airways – this last without even having to be flying the airline same-day – plus Priority Pass membership that gets you into Alaska Airlines lounges and plenty of international lounges). The Alaska Airlines Visa for the $99 companion certificate, since the companion is treated exactly the same as a paid fare, I like this for first class to Hawaii the best. And the United Explorer Visa because cardholders will continue to get last seat availability on standard (“double miles”) awards and elites with the card will be eligible for complimentary upgrades on domestic coach award bookings – plus the card comes with primary rental car collision coverage, while most cards offer only secondary.
- Cards that you get for spending. These are the cards where you get the most bang for your buck out of spending money on the cards.
Regular readers know that my general strategy is:
- American Express Premier Rewards Gold for airfare (triple Membership Rewards points), gas and groceries (double points). Like Lucky, I want to put $30,000 in spend on this card because that earns a 15,000 point bonus. I’ll quite realistically manage $30,000 in airfare spend, which amounts to 3.5 points per dollar with that bonus.
And taking advantage of a 50% bonus such as to Delta or British Airways (last year there was effectively a 67% transfer bonus to Delta, so that’s actually a reasonable assumption) means earning 5.25 Delta miles per dollar spent on air. Delta miles aren’t as valuable to me as United or American miles, but at over 5 miles per dollar I’ll take them in a heartbeat. And they’re actually quite useful if you’re savvy about it. One other thing to note is that the American Express Business Gold Rewards card offers the same 15,000 point bonus as the personal card does, and for those of you who do advertising (Facebook and GoogleAds?) and shipping those are double points categories with the business card. (Update: commenter Richard says the card actually gives 25,000 points after $50,000 in spend, I have it myself and hope to find out.)
- Chase Sapphire Preferred Visa for all travel spend not covered by another card — I put airfare on the Amex Premier Rewards Gold, Starwood hotel spend on the Starwood American Express, and as I discuss below I may keep my Hilton American Express Surpass card and put Hilton spend on that. That leaves other hotel chain spend, I even put Hyatt spending on the Chase Sapphire Preferred card because I value two Chase Ultimate Rewards points more than 3 Hyatt points. And I certainly put all foreign currency spend on the card since there’s no foreign currency transaction fees. That means I put my non-U.S. Starwood and Hilton spend on this card as well. Other travel spend includes taxis and tolls even. I also put all spending with merchants who do not take American Express on this card. And all restaurant spend, since that gets double points as well (which I value more than the capped 5% cash from the Citi Forward card, incidentally).
Plus of course Chase Sapphire Preferred earns a 7% bonus on all points earned, including the 50,000 point signup bonus after $3000 in spend within three months. And points transfer to United, Continental, British Airways, Korean Airlines, Hyatt, Marriott, Priority Club, Amtrak, and starting in a matter of days, Southwest. There’s a reason why this card is arguably the king of credit cards these days, why I’d bet most readers of this blog have one by now, and why any gathering of frequent flyers is like a throwdown of these blue heavy cards with no numbers on the front.
- Starwood American Express for all spend that isn’t bonused by the two cards above. For ten years this has been my go to card. It still is. The Starwood American Express is a better card for earning US Airways and American miles than the co-branded cards of those two airlines, because of the year-round transfer bonuses built into the Starwood Preferred Guest program. Starwood has a large number of airline transfer partners, far larger than American Express Membership Rewards and Chase Ultimate Rewards. And there’s a long track record of reliability with this program, years ago I kept guessing that the airline transfer offers were too good and they’d have to cut back but other than with transfers to United and Continental (really something driven by Chase which issues the cards for those two airlines and doesn’t like an Amex that’s better for earning miles in those programs than their cards), it hasn’t happened.
This one may no longer have a place at the front of Lucky’s wallet, but I’ll take 1 Starpoint over 1.07 Chase Ultimate Rewards points for all US-based non-bonused spend with merchants who accept American Express.
What I’m torn over. There are two cards I’m considering putting serious spend on not because of the value of the points I’ll earn, but because of the elite status it will help contribute to. But I’m a bit undecided about whether putting $40,000 on either of these cards gives up too much value for the benefits I’ll achieve.
- Citi Executive Mastercard. I actually hate this card. It has a $450 fee which is as much as the American Express Platinum card. It comes with American Airlines lounge access, but the Platinum card also comes with Delta and US Airways lounge access and a Priority Pass Select membership. Like the Amex Platinum, it has no foreign currency transaction fees. I get that benefit with my Chase Sapphire Preferred card as well, at a much lower price point. And instead of earning flexible points, I earn American miles only.
Since I already have a Platinum Amex why am I considering this card? Because $40,000 in spend will get me 10,000 American Airlines elite qualifying miles. Which will help on my quest to re-qualify for Executive Platinum. I hate that I’m seriously contemplating this, but it’s cheaper than mileage running for 10,000 miles if I need to top off towards status, and it will save me all of the time such trips would entail.
- Hilton HHonors American Express Surpass Card. It comes with a $75 annual fee and the benefits over the free version of the card are 9 Hilton points per dollar spent with Hilton and Diamond status after $40,000 in spend. I’m not a huge Hilton guy but I am a Hilton Diamond member from this card. I’ve done it the past two years and truthfully am probably not getting enough out of my Diamond membership to justify it.
Last year it did turn out to be worthwhile, since being a Diamond helped me get HHonors to rebuild a reservation by special request yielding me the two-bedroom ocean villa at the Conrad Koh Samui on an award stay. But there’s a pretty remote chance that lightning will so strike again, and even with lots of reimbursable expenses $40,000 is a lot of spend to give up — especially when I’m considering putting that exact amount on the Citi Executive Mastercard. I probably won’t manage both.
Since these are of limited use to most folks, I haven’t included links at the top of the blog post. I’d be interested in reader feedback on whether I should be making a play here.
What I’m not interested in. Lucky plans to put $30,000 in spend on the British Airways Visa. Now, if and when they bring back the 100,000 point signup bonus for the card I’ll be shouting it from the rooftops. But since they gutted their award chart I’d say that this is a card to get for the signup bonus only, not to put serious spending on. My case of course is that I burned all my miles before they became Avios, here’s the full index to that trip report, I am not stuck with a huge balance and struggling to leverage them. Apparently he’s got 400,000 to burn, so anoher $30,000 in spend will get him a companion ticket that will still mean spending hundreds of thousands of points for real long haul premium cabin redemptions in addition to extortionate fuel surcharges. But I get where he’s coming from. Me, the last thing I want to do is add to my Avios balance (currently sitting at 968). Sure, short haul awards can be a good value but that’s not something I’d want to invest $30,000 in spend to generate a companion ticket for. If I need some short haul awards, I’ll do better to spend on my American Express Premier Rewards Gold and transfer to British Airways during one of their many frequent transfer promotions.
Bottom-line advice: If you don’t have the sort of big bonusable airfare spend like I do (or grocery spend), then the best one-two punch for most readers is the Starwood American Express and the Chase Sapphire Preferred Visa.
A final note, links in this post will earn me a referral credit. You don’t have to use my links in signing up for things of course. But the links I provide are to the best-available offers that I know, and I certainly appreciate it as well.








ColonelretWes said,
Gary, very well written, thanks.
Fewtreezy said,
Very good article! One question: how is spending $40,000 to get 10 eqm’s cheaper than doing a few mileage runs this month? Can’t you can do a domestic run each weekend and blow 10k eqm’s outta the water? Assuming you are free during January and maybe your plan already takes this into account…thanks for an informative article, always good for me to have sanity checks for my plans by reading your stuff!
tassojunior said,
What about Virgin Atlantic’s card with 1.5 miles on everything?
Gary said,
@tassojunior But then you have Virgin Atlantic miles — and their awards tend to be expensive, plus they add hefty fuel surcharges. Not interested, personally.
Gary said,
@Fewtreezy what I meant was that spending the $450 annual fee was cheaper than the mileage runs, and I save time. It’s true you can probably get 10,000 eqm’s this month for less than $450 given double elite qualifying miles. But I already have this weekend and next booked with mileage runs for double elite qualifying miles, and then the last weekend of the month is the end of the oneworld mega do….
Andrew said,
Gary, can you please write a post laying out a credit card strategy for those of us who don’t spend mega dollars in a year? Even with some reimbursable business spend, I’m probably not going to spend more than 50K this year, and it seems silly to split up that spending across, at minimum, three cards (as you suggest). Getting 15,000 or 20,000 points per card per year isn’t getting my wife and I closer to award travel very quickly.
Maybe I’m in the minority among your readership, but I’m willing to bet that many who read your blog spend far less than you do in a year, and should probably use a different card strategy–it would be much appreciated!
Gary said,
@Andrew — will do! For most situations I’ve been recommending Starwood Amex (for general spend) and Chase Sapphire Preferred (for everywhere that doesn’t take Amex, for travel and restaurant spend, and for spending outside the U.S.). If only one card makes sense I’d probably go with the Sapphire Preferred because as a Visa it’s useful most places and bonuses plenty of spending.
Weiweidog said,
How do you think this compares to the 2% cash back cards? Without the signup bonus, I would think that 2% cash would be better than Ultimate Reward points.
Bohemiana said,
With only 15,000 bonus points, I don’t understand why the AMEX Premier Reward Gold is so great. Is it just because of the double miles for gas & groceries? Or, are the points worth more than 1-to-1 let’s say on American Airlines?
Gary said,
@Bohemiana As I explain, there are three types of cards– cards for the benefits, cards for the signup bonuses, and cards for spending. Amex Premier Rewards Gold isn’t a great signup bonus. But it’s where I’m putting my airfare, gas, and groceries (3 and 2 bonus points per dollar). And I’ll transfer those points to a partner during a promotion, eg 50% to Delta, and earn 5.25 miles per dollar spent on airfare. As I explain, I spend a lot on airfare.
Gary said,
I’d take Ultimate Rewards points over cash back. But I get better than 2% return on my airline redemptions, easily. I earn 2 points per dollar on travel and dining, big spend category for me, and with the annual bonus that’s 2.14 poins per dollar. Or 2.14 United miles per dollar. Which I value at about 4 cents.
Joe said,
I have a Chase Freedom card and a checking account with them and they give me a 10% bonus on all spending due to this. Do you know if they offer this with the Sapphire as well? Thanks.
dbeach said,
Joe, Sapphire Preferred does not give the 10% bonus (or the 10-point bonus per transaction that you also get with a Chase checking account); it’s a 7% bonus. However, if you have both the Freedom and the Sapphire Preferred, the points earned by your Freedom are transferable to Ultimate Rewards and thus to UA/BA/Hyatt. So to maximize UR points you would want to have both and put all your small (<$10) and non-travel/dining purchases on the Freedom.
Richard said,
Nice writeup, one thing though…
The Amex Biz Gold Rewards card has a 25K bonus offer, after 50K in spend. It’s not the same as the personal card’s 15K for 30K in spend. I know this because I’ve seen my MR account.
There might be some confusion for you and Lucky because Amex has 3 Biz Gold cards and they’re not consistent in their naming across operational and marketing collateral.
They have the “Business Gold Card”, which appears to have no MR annual spend bonus (just 1/$, 2/$ for amex-booked travel, up to 10/$ at mr website; i.e. same as Plat). They have the “Business Gold Rewards Card from American Express”, which appears to be deprecated, i.e. the “old” Biz gold card. And they have the “new” Business Gold Card (marketing), which shows as the “Gold Card from OPEN” (account home). This is the card I have and the one with the 75K bonus in november.
I made a couple screenshots, showing the personal & business benefits page from amex’s website. Since BA doesn’t like correctly-formed URLs in comments, click my name and you’ll goto imageshack where the 2 screenshots now live.
Ken said,
What about the Chase President’s Plus card, their competition to Amex Platinum? It does have fees just about equal to the Amex, but you get Continental/United lounge access, priority security/boarding/seating, free bags, platinum Hyatt Gold membership, no foreign exchange fees, and a few other things. What I especially like is that you get 1000 EQMs for every $5000 you spend with no limit.
Gary said,
@Richard thanks, very helpful
Gary said,
@Ken the Presidential Plus card is going to have its EQM earning capped with the introduction of the 2012 program. In fact you will not be able to make 1K status using the credit card EQMs at all. At the same fee level as the Platinum card it gets Continental lounge access, whereas the Platinum card gets Delta, US Airways, American, Alaska, and lots of international lounges. If you fly only Continetnal/United then it’s a reasonable card to have, less for the Hyatt Platinum status (which is basically free internet) and more for the Avis Presidents Club membership which is otherwise hard to get.
nd.mp said,
What do think about the JP Morgan select card?
Brian said,
Gary, I’d like to know what you think of the JP Morgan Select card, too. The fact that is has an EMV chip & UR makes it interesting to me.
Gary said,
JP Morgan Select is similar to Chase Sapphire Preferred but doesn’t have as broad a bonus structure. It’s “almost as good” but not quite.
Samir said,
Gary – where does it note that the UA Explorer card acts as primary rental car coverage? I couldn’t find anything on the site. Let me know & I’ll be happy to sign up through you (I got an offer from UA to upgrade for 5,000 miles! ha!)
That alone is worth it. Also, one note that as a 1K, I think your annual fee is only $35 for it as UA will credit back $60 to 1Ks.
Ken said,
Thanks, Gary. I didn’t realize that cap on the FEQMs but it doesn’t bother me that much given my flying/usage. I pretty much fly American or United and it seems there is no card that helps with both. Your mention of Avis reminds me that since I have the business card, I don’t get the Avis benefit.
Credit Card Usage Strategy for Someone Who Isn’t a High Spender - View from the Wing said,
[...] response to Tuesday’s post laying out my personal credit card spending strategy for 2012, reader Andrew writes: Gary, can you please write a post laying out a credit card strategy for [...]
Sean said,
Gary: I would kindly disagree that JPM Select is a lesser card than Sapphire Preferred. Indeed JPM Select’s bonus categories are a subset of that of Sapphire Preferred. However, JPM has the 25K threshold bonus after $100K spent and other features like EVM chip and primary rental car insurance. It has a niche market but some will consider it a better card of the two. I have a review on my site.
Gary said,
@Sean the EVM chip doesn’t do it for me, and the bonus categories on Sapphire are pretty big selling point vs a quarter mile per dollar extra after spending $100k on the nose (but not going over!), IMHO.
My strategy to buy Platinum and a million miles - The Frequent Miler said,
[...] on one card and $50,000 on another for a total of $110,000 in one year?! Unlike Lucky and Gary, I do not have reimbursable business expenses, so it won’t be easy. I would need to spend [...]
If You Were Considering Getting the Chase Sapphire Preferred Card, Don’t Wait - View from the Wing said,
[...] Of course, they might not. They could be hoodwinking us into thinking “Limited Time Offer” means it’s a limited time offer. But since there’s little downside to applying, and the chance that waiting means missing out on the big bonus (and thus the 7% annual bonus on all points earning that also applies to that bonus), I’d think it’s worth taking the plunge. But then it’s one of my go-to cards for 2012. [...]
Steve said,
I’m an AA EXP and considering an additional card to my AMEX Platinum, BA Visa and a AAdvantage Worldelite Mastercard. Will probably drop BA Visa after BA gutted their program. Plan to add either a Chase Sapphire Preferred or Citi Executive Mastercard (primarily for the AAdvantage EQM’s, and would probably drop the plain Citi Worldelite AA Mastercard if I got this one). I fly almost exclusively AA metal or occasionally on oneworld partners, so I am not sure what the benefit of Chase Sapphire points would be since I rarely use their airline partners. My hotel spend is primarily with Hilton (Gold level)/ Hyatt (Diamond but dropping to Platinum).
SO…..given these assumptions, what would you do?
Gary said,
@Steve if you need the EQMs then you should go with the Citi Executive card. At least it bundles the lounge access for the fee. It’s an otherwise overpriced and unimpressive card, but 10k EQMs are 10k EQMs. If you won’t use United/Continental or Hyatt then Sapphire probably isn’t best for you. Sapphire earns Hyatt points more effectively on all spend except at Hyatts (where the Hyatt card earns 3 points vs Sapphire Preferred 2.14).
I’d probably go with:
* Citi Executive Platinum, stop spending after $40k.
And then depending on how much spend you have beyond that I would:
1) use that spend to meet minimum $$ requirements for signup bonuses
2) Move to SPG Amex (whicih earns AA miles more effectively than Citi Executive Card) or Chase Sapphire Preferred (Which earns Hyatt poins more effectively than your Hyatt card).
But this depends on your spend levels..
Steve said,
Gary: Thanks for your input…After consideration, here’s a plan for those AA EXP’s whose employer(like mine) will reimburse the cost of Admirals Club fees but not the fee for premium credit or charge cards: get the Citi Exec card, then recoup from the employer the value of the Admirals Club membership fee. This effectively reduces the out of pocket cost for the Citi Exec card to $150 ($450 – $300 Admirals renewal for EXP’s).
Gary said,
@Steve if your employer will go for that it sure helps….
Consolidated Credit Card Advice - View from the Wing said,
[...] 2012 Credit Card Spending Strategy [...]
Gold Buyers San Francisco said,
I think that’s a very important topic to talk and write about for sure. I probably go with the American Express platinum card for knowing the standard and comfort for the betterment of my life and make my life very easy. Thanks for sharing with me this information.
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