
2PAXfly
RIYADH AIR: Launches Sfeer loyalty program and Hafawa lounge
Riyadh Air has introduced Sfeer (meaning ‘Ambassador’ in Arabic), a loyalty program designed to be digital from the ground up. Expect a spend-based reward program, with most of the usual benefits. But there are a few intriguing signposts for the yet-to-be fully detailed program. Here’s a summary of what we...














